This information is valuable when you’re trying to understand why certain topics are becoming more or less popular. In addition to showing you how popular a particular keyword or phrase is, Google Trends can also let you know how search demand fluctuates over time. Follow How Search Trends Change Over Time Likewise, your searched keyword can spawn numerous related keywords you may wish to optimize for. On the contrary, if you see that a certain phrase is losing popularity, you may want to avoid it altogether. For example, if you see that a particular keyword is becoming increasingly popular, you may want to consider including it more often in your articles. This data is a great indicator to determine which keywords and phrases you should be using in your content. You’ll then be presented with a graph that shows the interest in this keyword over time, its popularity in various subregions, as well as a list of related terms and how popular they are. To start, simply enter a keyword or phrase into the Google Trends search bar. This information helps ensure that your content contains the words and phrases that people are actually searching for. One of the most valuable things that you can get from Google Trends is keyword data. Use Keyword Data to Create Relevant Content Now let’s explore how you can use Google Trends for SEO and improving your web content. Knowing that helps to create content that they are more likely to read and share. This can be useful for understanding how the public receives different products or topics.Īll of this information is useful when trying to understand what people are interested in. You can also use Google Trends to compare the popularity of two or more terms. Or, you could use it to see how interest in a certain topic develops over time. For example, you might use Google Trends to track the popularity of a new product. You can use this for both personal and commercial purposes.
It also shows how these searches have changed over time. Google Trends is a tool that allows users to see how often people search for particular terms on the internet.
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We’ll show you how to use Google Trends to your advantage.īut first, a definition. So if you’re looking for a way to boost your web traffic, or simply want to ensure that your content is relevant and searchable, then keep reading. This information can be incredibly valuable when it comes to creating content people actually want to read. Google Trends can help you understand what people are searching for, and how that changes over time. But did you know that you can also use Google Trends for SEO? If you have a website or work in the content space, chances are, you’ve used Google Trends at least once to see what’s popular on the Internet.
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